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About Us

WindRiver is the perfect choice for your special event or wedding and reception. Let our team of event professionals help you to create the event of your dreams and provide you with the hands-on expertise that makes every event run smoothly. The best event is one that you don’t have to worry about, and we work hard to make sure this happens. You should get to enjoy your event and we go above and beyond to make sure that you can.

Our Team

Joe Ayres

Joe & Carole Ayres

Joe Ayres is the owner and developer of WindRiver and his family ties to East Tennessee go back generations. His great-grandfather, Dr. Brown Ayres, settled in the area in the late 1800’s and served as the 12th president of the University of Tennessee. 
The Ayres family has been a substantial benefactor to the local community for years. Joe Ayres is also the CEO of Cumberland Securities, specializing in financial advisory and investment banking for local governments. The sound leadership and guidance of the Ayres family has made WindRiver a debt-free community.

Sarah Roberts

Sarah Roberts

Sarah Roberts is the Weddings & Events Coordinator at WindRiver and thrives at perfecting all of the details that create the ultimate wedding or special event. She started her career in event planning at the University of Tennessee, and has since grown a passion for creating elegant weddings as well as customized special events. She strives to make every bride’s experience an absolute fairy tale and every special event an impressive occasion. Sarah’s charismatic personality will ease any worry or stress from the planning to the event so you and your guests can enjoy every minute of your wedding or special occasion!

Contact Info


350 Lighthouse Pointe Dr. 
Lenoir City, TN 37772

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